About APSA

The Association of Professional Sales Agents is a specialist trade association representing sales agents in sports and associated industries.

APSA agents cover six main sectors – sport, golf, outdoor, leisurewear, schoolwear and workwear – a cost-effective sales force for sporting brands with excellent links to all retailers. Experienced in the industry, APSA agents subscribe to the APSA Code of Conduct.

Supporting the UK sporting goods trade, APSA members bring their professionalism and expertise to the industry and work closely with SGIA member businesses.

Find out more about APSA

We work to:

  • Raise the professional competence of agents through adherence to a Code of Conduct
  • Provide a unified voice and an industry forum
  • Provide up to date industry information to members and to represent them, particularly with reference to Agency Law
  • Create a Sports Agents’ Directory for sports suppliers and act as a forum for brands
  • Deliver seminars and training to support members to run their business
  • Provide services tailored to member’s needs.

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APSA is part of the family of trade associations under the FSPA umbrella. APSA members deal directly with SGIA, BGIA and SPE member businesses.

Become an APSA Member:

Register your interest in becoming an APSA member by filling in our online form and we will be in touch.

One of our team members will call you to discuss how APSA can help you and your business.

  • Sporting Goods Industry Association (SGIA)
    c/o FSPA | The Farmhouse | Hobb Lane | Uttoxeter | ST14 8RQ
A national trade body representing play, sports and golf associations, the FSPA serves over 500 manufacturers, wholesalers and distributors of sports and play equipment, clothing and apparel.